Porsche Design

There are carmakers and there are watchmakers. And then there’s Porsche Design, a company consumed with creating revolutions on the road and on the wrist.

 

 

 

In honor of the birth of Porsche and 70 years of sports car history, Porsche Design debuts the 1919 Datetimer 70Y Sports Car Limited Edition timepiece—only 1,948 are available worldwide—featuring design elements and materials from Porsche’s legendary 356 Coupé ‘Ferdinand,’ an early predecessor to the 911.

 

“If you analyze the function of an object, its form often becomes obvious.”
– Professor Ferdinand Alexander Porsche

 

The homage is evident in the innovative titanium casing, which houses high-quality Swiss automatic clockwork with a 38-hour power reserve and has an elegant black look thanks to its titanium carbide coating. A tribute to the instrument cluster, the dial is designed with the characteristic rings of the rev counter, the silver ring reflects the chrome ring and the second hand represents the white needles of the speedometer.

 

 

 

 

The black dial also features the unmistakable silhouette of the Porsche 356, along with the date ‘1948’ while the numbered case back has a celebratory ‘70 years’ logo. The black strap is made of exclusive calfskin leather used on Porsche vehicles and employs a folding clasp that sits comfortable on the wrist. The sapphire crystal glass is scratchproof and has sevenfold anti-glare properties on both sides.

Some timepieces are more than just watches—they carry a company’s DNA and soul with them, telling the story of decades of progress and performance along the way.